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LOGO DEVELOPMENT
The project began with an initial ask for a logo redesign.
Before
After
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Brand Guidelines
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Brochure
The brand vocabulary grew and developed further with additional requests for collateral.
Brochure: Front
Brochure: Back
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InfoGraphic
The remainder of the brand vocabulary emerged out of a single infographic
which was additionally formatted into a poster and a flyer.
which was additionally formatted into a poster and a flyer.
Infographic
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Website
A website was requested based on the success of the infographic.
Photo Direction
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Information Architecture
The website design began with a site diagram.
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Wireframes
Based on the previous diagram mockups were developed using placeholder content.
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Live WebSite
The site is now live and serving Washington students.
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